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ADVOCACY: A Healthcare Genius Bar?

Feb 24, 2021

Healthcare is still complicated. Make that statement in any room and you’ll get agreement. Here’s another statement that’s just as true: a premium Advocacy service removes complication IRL on a personal level – just like the Apple Genius Bar!

The Advocacy service within a freshbenies membership solves six different client issues. Today I'm sharing a fast recap of THREE…

1. Find high-quality providers (for real)

All providers in a network are not the same. Some are just better. The carrier’s customer service reps will never discuss quality differences between providers.

Premium AdvocacyThe freshbenies Advocacy service gives employees a dedicated Health Pro who knows their plan and network.

The Health Pro cross-references plan info with a national proprietary database of claims info and ongoing research - including individual provider interviews and member feedback.

Download your Advocacy infographic

2. Research cost-effective choices

This starts with provider selection – the highest quality providers could save employers and employees from an expensive snowball effect.

Making smarter healthcare decisions is critical throughout any healthcare journey - from comparing costs of procedures to prescription pricing and more. Here are a couple member stories…

Advocacy stories from members

3. Make it SO easy to use

When a service is simple and convenient, it’s a TRUE solution.

Imagine there’s a Healthcare Genius Bar. People walk up with all kinds of crazy questions about this super-complicated system of ours.

And they walk away feeling empowered to make smarter (and more cost-effective) healthcare decisions.

This is what a premium Advocacy service delivers with a simple tap in the app or portal to get started.

RESULT: Advocacy delivers better health outcomes and impacts the employer's bottom-line.

Now it's your turn! How do you guide clients to smarter healthcare decisions for better outcomes? Comment below or email me at


Reid has a passion for helping brokers & employers strategize fresh approaches to benefit plans that contain costs and increase access to care - helping employers & employees control their healthcare dime, time, and peace of mind. He writes & speaks around the country and is the Co-Founder & CEO of freshbenies.

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Tanya Boyd
Tanya Boyd
President of Tanya Boyd & Associates

I didn’t want to go to urgent care or the ER. Using Doctors Online in my freshbenies membership, I went online to ask a doctor. The doctor responded and said to check my blood pressure. He followed up with the next day to make sure my numbers were OK. By then, the feeling was starting to go away. He told me if it persists to contact my doctor. It was great that I didn’t have to go somewhere and wait forever, and it was free.” - Kelli from Texas

Are you a freshbenies member?

Are you freshbenies member?

Marta from NC
Marta from NC

I’ve had a great experience using this app!

It’s very convenient with everyday life.


I use it all the time and highly recommend freshbenies to everyone!